Jade Live Show Analysis: The Music World's Quirkiest Artist Rises Above Manufactured Past

With the exception of Harry Styles, individual artistic journeys of ex-participants of TV talent show-manufactured bands rarely capture the public imagination. They usually follow certain rules – either an attempt at a toughened-up R&B sound, complete with at least one single including a cameo by an American rapper, or a lunge towards “grownup” Radio 2-friendly polished adult contemporary – and they usually amount to a dimly remembered placeholder, the sight and sound of someone gamely killing time before the inevitable reunion tour.

An Idiosyncratic Path

This common scenario that makes the idiosyncratic path thus far followed by former Little Mix member Jade Thirlwall surprisingly refreshing. She’s certainly not above doing the kind of things that ex-reality TV group artists are wont to do, including emphatically stating that she's free from the media-trained constraints of the manufactured pop industry – based on tonight’s crowd, the most popular item on the merchandise stall is a fan emblazoned with the phrase “TINA SAYS YOU’RE A CUNT”, a lyric from Gossip, her collaboration with dance duo the group Confidence Man – but regardless, the music she’s opted to make is pop of a noticeably more intriguing stripe than the norm.

An Impressive First Single

She opened her solo account with last year’s superb her debut single Angel Of My Dreams, a deeply odd, jarring and fragmented melange of big pop balladry, loud electronic instruments and samples from the classic track Puppet On A String by Sandie Shaw.

During the performance on her first solo tour proves, not every song on her first full-length release That’s Showbiz, Baby! is quite as interesting as her debut single: the track Before You Break My Heart is insanely catchy, but it's equally standard-issue disco pop, powered by exactly the Supremes sample its title suggests; the show is extended with a cover of Madonna’s Frozen that devolves into a medley of 90s dance hits, from 808’s Pacific State to N-Trance’s Set You Free.

More Intriguing Material

But there’s also more where Angel Of My Dreams came from. Headache melds an Abba-esque chorus with song sections that offer a nearly discordant brand of funk or are surrounded with cavernous echo. She dedicates Unconditional to her mother: it has a fabulous melody, eighties-style electronic percussion, and powerful guitar riffs allied to metallic pounding beats. IT Girl surprisingly resurrects the sound of 2000s electronic punk movement, or more accurately the exciting variation of early 00s pop that was heavily influenced by the electroclash genre, while the track Natural at Disaster begins like a piano ballad before unexpectedly swerving into a dark computerized noise.

A Charming Performer

The woman at its centre is a immensely likable, cheerily unvarnished presence: she is, she states at a certain moment, “trembling uncontrollably”; giving a shoutout to her queer audience members, who are present in large numbers, she suggests thanking them by including a branded jockstrap to the merchandise booth.

What Lies Ahead

It could conclude the way such individual artistic pursuits end – the hostility towards former bandmate Jesy Nelson expressed in the song Natural at Disaster patched up, a press conference to declare that Little Mix are reunited – but the reality that the entire audience appear word-perfect as they join in vocally to an album that only came out a few weeks prior makes you wonder. And even if it does, the final performance of Angel Of My Dreams emphasizes that Thirlwall’s solo career is unlikely to recede into the realms of the dimly remembered placeholder.

  • Jade plays the Manchester venue O2 Victoria Warehouse in the city of Manchester this evening and is traveling across the United Kingdom through October 23rd.

Marissa Rodriguez
Marissa Rodriguez

Certified Pilates instructor with over a decade of experience, specializing in rehabilitation and holistic wellness approaches.